For the 2024 Esports World Cup in Riyadh, we created a high-octane showcase celebrating Aramco’s partnership with Aston Martin F1. In just five weeks, our team built the experience in Unreal Engine 5 — mastering vehicle physics, car engines, racing tracks, and force-feedback controllers. We designed a futuristic world with dynamic voices and soundtracks, delivering an adrenaline-charged experience on desktop and VR. A server-driven overseer app turns it into a multiplayer spectacle, complete with LED displays that keep the crowd on edge.